I never cease to be amazed at the crass naïveté of advertisers who believe that they can still win over the postmodern generations with such simple-minded tactics as equating Obama with a dirty hippy, making out in a mud puddle at Woodstock. (And what’s the hidden message there: “Vote for me–I’m against fun”?)
And for thinking that no postmodernist would bust them for it as Romano does.
Although, perhaps this ad works if your target market is aging white men who still believe that the Vietnam protesters had it all wrong, and that if we’d just been willing to stick it out for another 100 years, and bomb Cambodia and Laos and Thailand and maybe even Burma too, for good measure, that we would have won. And maybe it works if you want to demonstrate that, no matter how strong the evidence or public sentiment is to the contrary, you’ll continue to support a losing war that doesn’t achieve its stated goals.
For me, however, it’s not quite enough to convince me that bombing Iran to get rid of our dirty hippies is worth it. However, if it turns out that Obama has a ferret, I might reconsider.